Bigelow Tea

Print Design

Toolkit
Adobe Illustrator ∙ Adobe InDesign

Timeline
Sep 2022 – Dec 2022

Transforming a beloved brand

Bigelow Tea is a family-owned American business that focuses solely on tea. Since 1945, they've stayed true to their original recipes, bringing comfort to millions of consumers for decades.

This redesign was created after extensive marketing and design research. Alongside the packaging design, a signature-bound research booklet was created by hand.